Privacy Policy understands the importance of keeping information about you confidential and secure. We therefore make it our highest priority to ensure that we look after your information and use it responsibly.

This Privacy Policy sets out the data processing practices carried out by us in relation to customer data collected via our websites, call centres, other distribution channels that we may use from time to time including mobile technology and any other means. It covers the following:

1. Who controls your information?

2. What information do we collect and how?

3. How do we use your information?

4. Who do we share your information with and why?

5. International transfers of data

6. How do we keep your personal information secure?

7. How can you control your personal information? may amend this Privacy Policy from time to time and will notify you of any material changes by displaying the revised Privacy Policy on our website.


Information collected by us is controlled by SPADREAMING Ltd (trading as '', 'SpaDreaming', 'we', and 'us').


The information we collect may include your personal information, in other words information capable of identifying you as a particular individual, such as your name, telephone number, email address, transactions with us and credit card information.

Although in certain instances we will require you to provide us with your personal information, for example, to enable you to set up an account with us or purchase products or services (and we will make it clear to you at the time what we need from you) you can visit many pages on our website without the need to supply any personal information. may collect personal information about you in the following circumstances:

  • When you register an account with us - You provide us with your username, password and email address when you register an account on our website. Other details which you choose to provide in relation to your account for example name, contact telephone numbers, marital status and other personal descriptions will also be retained by us and managed in accordance with this Privacy Policy.
  • When you purchase products and/or services - You may provide us with your name, credit card details, including card number, card type, cardholder name, expiry date, billing address and delivery details when you place an order through our website or other channel.
  • When you register to receive our newsletters or other marketing material or update your preferences in our preferences centre - You may provide us with your email address, name and other relevant information to enable us to tailor our direct non-transactional communications with you.
  • When you participate in competitions, questionnaires and surveys - When you complete questionnaires, surveys or competition entry forms you may provide us with your personal information including your name, street address, email address and other information we might request.
  • When you contact us or our customer services personnel - When you contact us by email, phone or post, for example dealing with our customer service personnel, you may provide us with your personal information such as name, email address etc. In addition, we may record your calls to our customer service centres.
  • Via implicit data capture measures when you visit the website - In addition to the information which you may volunteer to us, certain information is automatically collected when you visit the website via tracking technologies employed by us from time to time such as cookies, flash cookies, web bugs and javascript. These collect information including technical information from your computer whenever you visit the website such as your Internet protocol (IP) address, your operating system and platform, browser type and version and referrer website as well as providing us with information about your shopping preferences, viewed/searched-for products and on site activity. If you are a wireless user and gain Internet access via a mobile phone you or other devices should contact your wireless provider to find out if they collect personal information about you.
  • When you provide certain content to, for example testimonials and customer reviews.
  • From third party sources - We may receive information about you from other sources, for example from credit reference agencies to guard against fraud or we may receive your address and delivery information from third parties engaged for record correction purposes.

3. HOW DO WE USE YOUR INFORMATION? will use your information to provide you with a dynamic, personalised and secure service to offer you a truly rewarding online experience. In particular, we will use your information for the following general purposes as long as you have given us your consent:

  • For registering your account with - We will use the information that you provide to us when you register as a member on the website to set up and maintain your account. We will send you a confirmation email notifying you that your account has been set up. We may also obtain information about you from other sources and add this to your account profile.
  • For fulfilling orders - When you place an order for products or services via the website or other distribution channels, we will use your information to process the requested transaction and provide you with the products and services you expect.
  • For responding to your queries - We may use your customer information to respond to your queries for example, about an order, navigating the website or accessing your account. In order to address your query you may be contacted by email, over the telephone, or other communication method by a member of one of our customer services team. We may also use your contact details to send you follow-up information about a booking (for example, regarding changes to spa treatment times in order to help you access whether an alternative arrangement is required). We may contact you via email, phone or other communication channel to respond to suggestions you may send to us (for example about our website, products and services) and to assess and announce the results of surveys, competitions and other contests you may have participated in. For quality assurance and training reasons we may record our telephone calls with our customers. Some information including customer e-mails received by may be used by us for testimonials though your personal information , such as e-mail address or contact details, will never be displayed publicly by us.
  • For improving your onsite experience and providing you with information about products and services, special offers and promotions - We use the information gathered from your permanent cookie file in conjunction with other personal information provided by you, so that we can create a more effective website by assessing content and traffic flows on the site. We use this information to provide you with a more personalised experience on the website, help you to navigate the site effortlessly and to display particular products and services that we believe may be of interest to you. When you register your account or place an order via our website or other distribution channel, we may use your personal information to contact you with details of special offers, promotions and other information and to send you our newsletters where we think these will be of interest and you consented to receiving promotional communications. You can change your preferences and unsubscribe for such communications at any time by contacting us via the contact information at the end of this privacy policy or by using the unsubscribe link at the bottom of emails you receive from us.
  • For internal operations and analysis - We may also use your personal information for internal administration, analysis and quality assurance purposes, including fraud prevention. We use your personal information to help us guard against fraud.


We are happy to say that we are not in the business of selling or renting your personal information to third parties. does however share your personal information with its group companies or carefully selected third party partners and providers as necessary for business administration, customer delivery, marketing and operational, analytical, quality assurance and, though only in relation to anonymised data, marketing assistance (for example, to explore consumer trends) or other purposes as set out below. Except with your expressly given consent, we will only share your personal information as described in this Privacy Policy. To the extent that any third party has access to your personal information to provide functions on our behalf, their use of this information will be limited solely to providing those functions and for no other purpose.

  • Third party suppliers and group companies - engages other group companies and/or carefully selected third party partners, including service providers, joint venture partners and outsource providers to perform various functions on our behalf. To the extent required to perform such functions on our behalf, these companies may process your personal information. Such functions are processing bookings and confirming reservations for products and services and providing associated information (for example, local area information relating to a spa booking), delivering products and services, processing credit card payments, providing search results, communicating with you, including providing customer service, via telephone, email, post or otherwise and, with your consent, for promotional activities. Any personal information processed by our group companies will be in accordance with the terms of this Privacy Policy or similarly stringent conditions and as permitted under applicable data protection laws. We place contractual restrictions on our non-group third party partners who receive your personal information, to ensure that they use this in accordance with this Privacy Policy and applicable data protection laws. Please note that our group companies and third party suppliers may be established in countries that might not offer a level of protection for your personal information that is equivalent to the one offered in your country of residence. However, we will endeavour to protect all personal information we collect from you in accordance with strict data protection standards.
  • Business restructuring - Like any other organisation, from time-to-time may restructure its business operations by selling one or more of its businesses (or part of a business) to a buyer either within or outside the SpaDreaming group. In such transactions, your personal information could be transferred as part of the relevant sale.
  • Compliance with laws and regulations - We may disclose your personal information to third parties, such as official bodies and our professional advisers, as far as we believe it is necessary (i) to comply with relevant laws, orders or regulations; (ii) to enforce our customer terms and conditions of use or other contractual agreements; and (iii) to protect the property and other rights of, its group companies, customers and others (for example, in any way relating to protection against fraudulent activities in respect of
  • Credit reference agencies and payment processors - When you make a booking or purchase products or services offered on our website, we will automatically pass certain personal information which you provide to us (for example, your name, credit card, billing address details) to third party credit reference agencies, payment processors or other third parties for the specific purpose of verifying that information. If your personal information cannot be satisfactorily verified (for example, your stated billing address does not match your credit card details), we will contact you to notify you that your purchase request has not been confirmed and to request corrected details, if they can be provided, before we can process your order.


In order to process your data as described in this privacy policy, we may need to send your information internationally for example, to our data centre located in Europe. Various jurisdictions offer differing levels of protection in respect of personal information and may, in certain instances, be less protective than data protection requirements of the country where we are based. We will however take steps to ensure that your personal information is transferred, stored and processed in accordance with appropriate security standards and in accordance with the terms of this Privacy Policy and applicable data protection laws.


We use leading technological and security measures (electronic, physical and procedural) to ensure the safety and confidentiality of your personal information through collection, storage and disclosure. Such measures include maintaining a secure encryption based transmission system, intrusion detection and prevention software and virus protection software in respect of personal information. Other than as strictly required by our payment providers and by our credit card companies to process payments, does not reveal any credit card information to internal personnel or third parties.

7. HOW CAN YOU CONTROL YOUR PERSONAL INFORMATION? understands that it is important that you have control over your personal information. If you do not want to receive special offers and promotional communications from you can set your preferences to opt out via our preference centre if it is available in your region or by using the unsubscribe link at the bottom of emails you receive from us.